As a freelance ecommerce website developer, I've learned that SEO must be part of a website from day one. Here's my approach to building sites that rank well from launch.
Speed is a key ranking factor. As a mobile friendly website developer, I start by testing with Google PageSpeed Insights to set goals. I compress images using WebP format, which cuts file sizes by 30% without losing quality. I always minify CSS and JavaScript files by removing extra spaces and comments. For clients with global reach, I set up CDNs to serve content from servers closer to users. These steps cut loading times and reduce bounce rates almost immediately.
Google ranks sites based on their mobile version first. As a freelance uiux designer, I start every design in mobile view before working on desktop. I test designs on real devices to catch touch issues that frustrate users. I make buttons at least 44px in size with enough space between them to avoid wrong taps. I also use larger font sizes on small screens so users don't need to zoom in to read text.
Clean code helps search engines understand content. I use HTML5 semantic elements like
<header>, <nav>, and <footer> on every site. I use only one
<h1> per page and create a logical heading structure. As a freelance ecommerce website developer, I add schema
markup to product pages to help get rich results in search. I write descriptive
image alt text with relevant keywords, which helps both SEO and accessibility.
Title tags might be small, but they pack a huge SEO punch. For every page I create, I write unique title tags that include the main keyword near the beginning. I keep them under 60 characters to make sure they display fully in search results.
As a mobile friendly website developer, I know that good titles need to grab attention while clearly stating what the page offers. I always include the brand name at the end of each title, which helps build recognition over time.
For meta descriptions, I write compelling summaries that include key phrases naturally and end with a clear call to action.
Simple URLs help users and search engines. I create URLs that follow the site's hierarchy and include keywords. For an online store I built as a freelance ecommerce website developer, I used clean URLs like /product-category/product-name instead of code strings. I keep URLs short and readable, and set up 301 redirects when changing URLs during redesigns to keep ranking power.
Building SEO into websites from day one saves time and money. These five steps have helped me deliver sites that rank well from launch. As a mobile friendly website developer, I've seen that good SEO practices lead to better user experience, higher traffic, and more conversions for my clients.
